Branding

When I stumbled across a pile of old Prime Site Lets leaflets, I was instantly reminded of how long branding has been part of my DNA. Even back then, consistency and clarity mattered. Because personal branding isn’t just about colours or logos — it’s about how you show up and make people feel. Whether you’re DIY-ing your brand or ready to level up, this post walks through how to build a professional presence that connects and grows with you.

When we talk about personal branding, most people instantly think of social media. The headshot. The headline. The carefully crafted posts. But here’s the truth: your personal brand is so much bigger than that. It’s not just how you show up online, it’s how you show up, full stop.

If your ambition has grown, but your brand still feels like the earlier version of you, this blog will help you shift. It’s time to build a brand that matches the energy of where you’re going.

Visual identity matters - but standing out takes more than a nice logo. Here’s what the best brands get right, and why it starts with strategy.

A rebrand isn’t just a new logo. It’s a full shift in strategy, visuals, messaging, and behaviour. This post breaks down what actually goes into a full rebrand - and how to get expert eyes on your own.

You’re already the expert. But if your branding doesn’t reflect that, it might be time to evolve. This blog explores how leadership branding builds trust, authority and next-level growth.

A stand-out brand isn’t just beautiful - it’s strategic, aligned and emotionally powerful. This blog breaks down the difference between surface-level visuals and branding that actually moves the needle.

Rebranding isn’t about slapping on a new logo. It’s about aligning your brand with who you are now. Here are 3 things to do first - and how to get them right.

From Magnetic to Empowered, every brand has a strategic energy behind it. This post reveals the four core brand energies that drive connection - and how to spot what’s missing.

If your brand still reflects who you were, not who you are - it might be time for a shift. This blog unpacks the power of brand evolution, and what it really takes to grow with clarity and confidence.

Your visual identity might be stunning… but if the strategy’s missing, your audience will feel it. Here’s how to build a brand that looks good and works hard.

If you’re getting enquiries that don’t feel aligned, this one’s for you. Find out what your brand might be signalling and how to start attracting the right audience.

Your brand is the soul of your business. Branding is how it shows up. This post breaks down the difference - and why it matters if you want to grow, stand out and actually feel proud of your online presence.

Social media that looks good but does nothing? We’re not here for it. This blog unpacks how to create sexy socials with substance - so your content actually connects, converts and reflects the power of your brand. Get ready for bold moves, strategic tweaks and a lot less second-guessing.

Struggling with visibility, trust, or loyalty? Here are 8 common branding challenges small businesses face - and how to turn each one into a success story.

Brand identity is more than your logo. It’s the full experience your audience has with your business - from what they see to how they feel. In this blog, we break down the five elements every brand needs to get right.

Let’s be honest, growing a business can feel hard. Not just the work itself, but the constant decision-making. The mental load. The pressure to always know what you're doing and where you’re going. And that’s exactly why our rebrand wasn’t just about a new logo or better visuals. It became a mirror - reflecting all the things we needed to look at more closely.

We put our own brand under the microscope and took ourselves through the full Orange Lamb process. From refining our visuals to clarifying our audience and messaging, we uncovered the power of brand clarity. Read the blog to see what changed, what we learned, and how a few strategic shifts made a big impact.

Your brand is often the very first thing people see before they speak to you, work with you, or even follow you. So here’s the big question: What is your brand saying… before you’ve said a word?

If people aren’t seeing you, they can’t connect with you. And if they’re not connecting with you, they’re not going to buy from you.